Affiliate your agency, retain your identity
Freedom

You keep your team, your clients, and your way of working. The network provides a solid framework; you continue to build your agency in your own image.
Brand Awareness

Multiple agencies in France, a brand with a strong presence, and a shared communications strategy. Your agency immediately gains visibility that it wouldn't have on its own.
Team

You’re no longer on your own. Shared tools, proven methods, and insights from fellow franchisees: what others have built before you becomes immediate support for your agency, without you having to reinvent the wheel.
L'Agencerie: A Franchise with a Difference
Founded by Julien Raynaud, a former professional rugby player turned real estate agent, L’Agencerie is redefining the real estate industry with a modern and unique approach.
The network combines operational expertise, environmental commitment, and innovation. Among the services that set us apart is our concierge service, which connects clients with reliable professionals: tradespeople, architects, movers, and more.
Joining L’Agencerie as an affiliate means keeping what you’ve built (your clients, your team, your identity) while benefiting from a community that supports you. You’re not starting from scratch—you’re taking your business to the next level!
A Transition at Your Own Pace
You will continue to operate your existing business during the transition. The transition to the L’Agencerie brand will take place gradually, with a support plan tailored to the size of your agency and the nature of your portfolio.
Transparent pricing, aligned with your success
The same financial terms as for opening a branch. No special rules, no fine print:
- Entry fee: 10,000 € (excluding tax)
- Initial training: 5,000 € (excluding tax)
- Operating fee: 600 € (excl. tax) per month + 2% (excl. tax) of revenue
- Communication fee: 3% of revenue, excluding tax
This communication fee funds a shared budget that promotes the network’s visibility and supports each branch locally.
Why should your agency partner with L'Agencerie?
A Dedicated Founder
Julien Raynaud isn’t just a network executive: he continues to run his own agency. A former professional rugby player turned real estate agent, he has built L’Agencerie from the ground up and personally meets with every prospective franchisee.
A Brand That Shines
Since its founding in Albi in 2017, L’Agencerie has continued to expand. With locations in several cities across France, continued growth, and a brand that’s firmly establishing itself in its markets, joining our network allows your agency to immediately benefit from this brand recognition without having to build it from scratch.
Concrete commitments, not promises
Two trees planted for every sale made through EcoTree, customer support that doesn’t end with the signing of the contract, and a franchisee relationship based on transparency: these are all concrete commitments that go beyond mere marketing rhetoric. They shape everything we do, every day.
L'Agencerie is, above all, a people-oriented business
A meeting, not a questionnaire
No forms to fill out, no middlemen screening applicants: Julien Raynaud personally meets with each prospective affiliate. A direct conversation to understand your agency, your story, and what you’re really looking for by joining the network.
In Albi or via videoconference
The choice is yours. Traveling to Albi to visit our headquarters and meet the team is a chance to make things happen in person. Staying home and joining via video call is also an option.
A simple goal
Let’s see if our visions align. If they do, we’ll move forward. If not, we’ll part ways as good friends, without wasting any time.
Apply now!
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